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Pricer Solutions


Pricer is widely praised for providing the most advanced, scalable wireless Electronic Shelf Labelling (ESL) system in the market place. Based on Infrared (IR) wireless communication, it delivers unique performance in terms of the speed, (near) real time reactivity and electro/radio smog immunity.

Leveraging these unrivaled advantages, Pricer is providing indoor positioning and SmartFLASH, bringing pick-to-light and new promotion capabilities to retailers.

Pricer helps retailers in their quest for improved performance, providing the industry’s lowest TCO, and enables the in-store digital transformation, from dynamic, omnichannel price management and operational optimization to personalization and predictive tools.

Why ESL

It's more cost-efficient than paper, and improves your customers' experience with accurate, reliable pricing.
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Large Graphic Labels

The Pricer solution offers you complete control of your pricing, and eliminates discrepancies between what's in your database and what's shown to your customers in-store.
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Pricer Communication Platform

How It Works

Key Features

In-store digital transformation

Pricer is the global leader in providing in-store shelf-edge digital solutions that enhance both store performance and the shopping experience.
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